Saturday, October 11, 2014

Glo Prive: A Bouque of Exclusive Privileges for High End Customers


October 1 is a special day in Nigeria. It is a day it celebrates its independence. But last October 1 was not just a day of marking the country’s historic anniversary but it was a special day set aside by Globacom to delight its high end customers with a unique offering. Glo has carefully chosen this day to blow the minds of its high networth subscribers who have hugely contributed to Glos soaring successes over the years.
 
 Being a public holiday, the setting at the Grand Ballroom of Eko Hotel & Suites, Victoria Island, Lagos was right for the high octane guests who turned out in their numbers to enjoy the exclusive, unique and luxurious special benefits the nework has in stock for them.
To underscore the unique package, the company had on offer for these select customers, Glo had taken advert spaces in most national dailies to wet the appetite of not just these high value customers but Nigerians as a whole of the unique bouquet of privileges that awaited them; and it did not disappoint.
 
With a cosy ambience suitable for royals, Glo ushered in gaily attired men and women, business gurus, technocrats, captains of industry top government functionaries, media, Nollywood stars, among many others to the classy evening event. Ego of the popular Lagbaja fame was on hand with her band, Indigo, to serenade customers with her golden voice as they networked during the cocktail that preceded the evening’s high profile event.

Speaking while unveiling the exclusive club, Glo Prive, Globacom’s Chief Commercial Director, Mr.Prabhat, said Glo Prive offered members unmatched benefits in the industry. “With Glo Prive, members are treated to privileges provided by Glo network and other benefits in the form of unique experiences, savings and offers by premium suppliers, merchants and service providers”. The benefits include a free Accident Insurance cover of N20 million benefit payable against accidental death, Free Access to VIP lounges with the GloPrivé Card at international airports nationwide and special numbers as spouse line with the option of registering an existing Glo spouse line. The benefits also include automatic international direct dialing (IDD) and roaming access. “They will also get special invitation to Privé Business Networking platforms and Glo high profile events”.
 
He explained that dedicated account managers have been made available for effective round-the clock (24/7) exceptional care for Glo Privé members. There is an exclusive hotline for quick and expert help to resolve any issue a Prive member may have with his or her line. “We have also created a special Glo Privé lounge at major Gloworld shops to attend exclusively to Prive members. It is an exclusive world of preferential treatments that these customers will enjoy from now on,” he stated.
 
In addition, he explained that Glo Privé members would enjoy exclusive offers, privileges, incentives and savings from partners who have been signed up in 10 cities across Nigeria. We are partnering with the top three businesses in travel and tourism, hospitality, shopping, beauty, healthcare and fitness, automobile, fashion and other related industries. There is also ‘AA Rescue’cover for Glo Privé members.

In his address, Globacom’s Head of Corporate Sales, Kamal Shonibare, said Glo Privé “is a product of careful consideration and planning,” adding that it is aimed at delighting Globacom’s high value customers with unmatchable privileges and benefits. “Prive represents privilege, differentiation and exclusivity. With GloPrive, members are treated to privileges provided by the Globacom network and other benefits in the form of unique experiences, savings and offers by premium suppliers, merchants and service providers. It is our own way of appreciating these niche subscribers in novel ways like no one else in the Nigerian telecoms market”.
 
Shonibare said the whole idea was to treat Globacom’s high-end subscribers like the kings and queens they are. “We are welcoming them into a new era of exclusive privileges, distinctive treatment, premium attention and 8l00 luxurious care. We have taken time to create the ultimate experience for our very valuable, loyal, premium and important personalities who are behind all of Globacom’s giant strides by offering the unique gamut of rewards.

The benefits of the elite club include a free accident insurance cover of up to N20 million payable against accidental death, free access to VIP lounges with the “Glo Privé” Card at international airports nationwide, preferential treatment at 5-star hotels, restaurants, spas, fitness and beauty parlours, healthcare givers and special telephone numbers for spouses of Glo Prive members with the option of registering an existing Glospouse line. Other benefits are AAA rescue cover for Prive members’ cars in form of free towing service for their vehicles, free parking at designated areas and exemption from towing by traffic officials.
 
“To ensure optimum benefits for our customers, we are partnering with the top businesses in travel and tourism, hospitality, shopping, beauty, healthcare and fitness, automobile, fashion and other related industries.
“In addition to the stated benefits, surprise gifts and other exclusive treatments will be given to “Glo Privé” members from time-to-time especially during festive periods and other special occasions. It is an all-round VIP treatment for these customers, and the benefits are unmatched in the industry,” he added.

According to him, membership of the club is strictly by invitation to qualifying prepaid and postpaid customers, and that a website, www.gloprive.com has been opened for members.
To communicate the unique offerings to the target audience, a TV commercial featuring some of top Nollywood brand ambassadors including Desmond Elliot, Funke Ayindele and Ini Edo were aired. The commercial vividly depicts the world of luxury and exclusivity Glo Prive promises these subscribers.

The evening was not all about speeches and brand promises. The guests were also treated to an energetic and thrilling performance by another Glo ambassador, Bez. Ego and her partner, Chi also entertained to the delight of the cheering audience which also included Lagbaja and Desmond. The compere for the night, Nigeria’s top comedian, Gbenga Adeyinka, cracked refreshing jokes which kept the audience reeling with laughter. “Full Circle” a dance group by Bolanle Austen Peters Production and Terra Kulture also spiced the night with a display of different dance performances laced with grace and poise.
The evening was rounded off with sumptuous bouquet and choice wines only suitable for royals.

Culled from thisdaylive.com

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